The number one reason that Lamborghinis and other luxury cars are expensive is that they're created in such limited numbers. They describe it as "something of a self-feeding cycle," stating that producing a small run of any high-end product creates scarcity and an environment of exclusivity, per Automotive News Europe. They've also got a storied history.
Of course, there are material factors as well. Lamborghinis utilize high-end materials and state-of-the-art mechanical components. And they're all handmade. The Lamborghini Aventador S features a 729 horsepower V12 engine. That's roughly half as much horsepower as you'll find in an M1 Abrams Main Battle Tank, and the thing doesn't even have to haul a cannon.
Which isn't to say that there aren't accessories available. Just like every other car purchase, where they really get you is with the undercoating, figuratively speaking. Supercar Pro states that the typical current Lamborghini comes with a price of about $200,000 to $400,000, but adding something as simple as a stereo system can bump the bill up by thousands.
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